企業(yè)網(wǎng)站建設(shè)的目的與現(xiàn)實意義

當(dāng)前互聯(lián)網(wǎng)飛速發(fā)展， 企業(yè)制作一個網(wǎng)站已經(jīng)和做一張名片一樣普及， 那網(wǎng)站到底有什么用呢？
The current rapid development of the Internet, enterprise production a web site has been and do a business card as common, the website exactly what is the use?

企業(yè)網(wǎng)站的主要作用是不是就是一張網(wǎng)上名片呢？下面北京網(wǎng)站建設(shè)尚品中國就這個問題 做一個詳細討論企業(yè)網(wǎng)站表面上的確就是用來做網(wǎng)上名片的， 但是這張名片還可以當(dāng)做企業(yè) 的網(wǎng)上宣傳冊使用。網(wǎng)絡(luò)是強大的媒體介質(zhì)，不收空間和時間的限制，企業(yè)做好網(wǎng)站以后， 理論上再世界的任何地方，只有知道網(wǎng)站的網(wǎng)址，就可以看到企業(yè)的網(wǎng)站內(nèi)容，互聯(lián)網(wǎng)在中 國正以幾何級數(shù)速度發(fā)展，因此，任何一家企業(yè)，都不應(yīng)置身于互聯(lián)網(wǎng)之外，因為現(xiàn)在網(wǎng)上做個網(wǎng)站就相當(dāng)于在網(wǎng)上開家公司。是企業(yè)發(fā)展的網(wǎng)上資源和環(huán)境(UEO)。
The main function of the enterprise web site is it a online business card? Beijing is the website construction is the China to do a detailed discussion on the surface of the enterprise website truly is used to do online business card, but this card still can treat as enterprise online brochures use. The network is powerful media medium, and don't accept the restriction of space and time, the enterprise to web site later, in theory to anywhere in the world, only know the website url, can see the enterprise web content, and the Internet in countries are to geometric rate, therefore, any a enterprise, should not place oneself in the Internet besides, because now done online web sites on the Internet is open companies. Is the development of the enterprise online resources and environment (UEO).
而且，當(dāng)今社會競爭激烈，誰先開拓新的市場，誰就搶得先機，互聯(lián)網(wǎng)這個廣闊的虛擬市場，如果被企業(yè)的競爭對 手捷足先登，率先占領(lǐng)腳跟，那對一個企業(yè)的損失是很大的。 網(wǎng)站的制作形式多種多樣，規(guī)模有大有小，一個設(shè)計精美，信息充實的網(wǎng)站給人的直觀 印象是一個企業(yè)的企業(yè)形象， 所以企業(yè)網(wǎng)站建設(shè)無疑是一種宣傳企業(yè)產(chǎn)品和服務(wù)的機會。 從廣告意義上看，企業(yè)網(wǎng)站事關(guān)企業(yè)形象建設(shè) 企業(yè)網(wǎng)站事關(guān)企業(yè)形象建設(shè)，沒有網(wǎng)站也談不上企業(yè)形象。
And that today's society competition is intense, who first develop new market, who is a head start, the Internet this vast virtual market, if the enterprise competition to hand the early bird catches the worm, take the lead in occupied heel, that to an enterprise's loss is great. The production of various web form, the scale is big is small, a design is elegant, full information of the site to direct impression is a enterprise enterprise image, so the enterprise website construction is undoubtedly a propaganda enterprise products and service opportunities. From the advertising sense, enterprise web site is enterprise image construction enterprise web site is enterprise image construction, no website is also far from the enterprise image.

企業(yè)網(wǎng)站事關(guān)企業(yè)形象建設(shè)網(wǎng)站作為一個有互動功能的平臺還可以起到與客戶互動來往的作用， 企業(yè)建立網(wǎng)站， 將信息咨詢站開設(shè)到網(wǎng)上，專人值守，提供信息服務(wù)?？膳c外部建立實時的、專題的或個別的 信息交流渠道。一些企業(yè)的網(wǎng)站以BBs 或公告板的形式聯(lián)系客戶，客戶可以發(fā)表意見，同時也能夠看到其他客戶的信息和從前的信息。 可以使客戶全面和客觀地了解企業(yè)和企業(yè)的服務(wù) 及產(chǎn)品。又因為是直接對話，具有增進感情的作用。 電子商務(wù)是當(dāng)今新興的商務(wù)模式， 從不同的角度出發(fā)有不同的定義。 可以理解為以互聯(lián)網(wǎng)為依托，借助一定的信用支付手段，在網(wǎng)絡(luò)上進行產(chǎn)品的購銷、費用支付及其他商務(wù)活動 等。電子商務(wù)是未來經(jīng)濟形式發(fā)展的大趨勢，目標是實現(xiàn)交易信息的網(wǎng)絡(luò)化和電子化，企業(yè)上網(wǎng)通常都會加入到網(wǎng)上的某個行業(yè)協(xié)會網(wǎng)站或商業(yè)網(wǎng)站中， 成為會員或網(wǎng)員。 在行業(yè)協(xié)會 網(wǎng)站或商業(yè)網(wǎng)站上發(fā)布供求信息，獲取有關(guān)政策和市場信息，享受其他的服務(wù)。企業(yè)建立網(wǎng)站，從銷售的觀點看，可以減少交易的中間環(huán)節(jié)，降低成本。
The enterprise website is enterprise image construction site as a function of the interactive platform still can rise to go with the customer interaction and the role of enterprise established the website, will be open to ZiXunZhan information online, the specialist need, provide information services. But with external real-time, set up the project or the individual information communication channels. Some enterprise's websites to the form of BBs or bulletin board with the customers, customers can express your opinion, also can see other customer information and formerly of the information. Can make customers comprehensive and objective understanding of enterprise and enterprise services and products. And because it is directly dialogue, enhance the role of feelings with. Electronic commerce is the new business models, from different Angle have different definitions. Can understand with the Internet for relying on, with the aid of certain credit means of payment, on the network carries on the product the purchase and sale, pay fees and other business activities. Electronic commerce is the future development trend of economic form, the goal is to realize the information network and electronic trading, Internet enterprises usually will be transferred to the Internet a industry association web site or your business web site, become a member or net. In the industry association web site or commercial website supply and demand information, to access to the policy and market information, enjoy the other services. Enterprise set up web sites, from the point of view of a sales, can reduce the transaction of the intermediate link and reduce the cost.

企業(yè)網(wǎng)站還可以擴建成為網(wǎng)上 銷售和售前售后咨詢服務(wù)中心。 發(fā)布企業(yè)廣告，SEO網(wǎng)站優(yōu)化做為一種媒體的形式，企業(yè)網(wǎng)站本身就是廣告，一些企業(yè)在網(wǎng)上 建立自己的網(wǎng)頁，或者開設(shè)自己的網(wǎng)站，把企業(yè)信息集中起來，分類分欄，方便瀏覽?，F(xiàn)代 社會中的所有著名企業(yè)都在網(wǎng)上建立了自己的網(wǎng)頁或網(wǎng)站。 綜上所述，企業(yè)建設(shè)網(wǎng)站就是在互聯(lián)網(wǎng)上開家分公司，讓更多的人了解企業(yè)的產(chǎn)品與服務(wù)，為企業(yè)帶來更多的潛在客戶和咨詢，是一種性價比極高的新型宣傳模式，是當(dāng)今的大 趨勢，所以企業(yè)要想在競爭中立于不敗之地，緊緊跟上時代的步伐，進行網(wǎng)站制作，是首要選擇。
The enterprise website can also be online sales expansion and pre-sale consultation service center. Release enterprise advertising, SEO website optimization as a form of media, the enterprise website itself is advertising, some enterprises set up their own web pages on the Internet, or even your own web site, the enterprise information collected and classification points column, convenient browse. In the modern society all famous enterprise in the Internet and set up their own web pages or web site. To sum up, the enterprise construction site on the Internet is open a branch, to let more people know about enterprise products and services for enterprises to bring more potential customers and consultation, is a kind of high performance to price ratio of the new publicity mode, is the big trend, so enterprise want to competition, closely keep up with the pace of The Times, web site production, is first choice.

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